Brown-Forman Taps Northlich as Global as Global Agency of Record for Finlandia Vodka
Louisville, KY, October 25, 2004 — Brown-Forman Beverages today announced that it has named Northlich, a leading independent communications and brand consulting firm, as agency of record to handle worldwide brand strategy and creative for Finlandia Vodka, according to Mark I. McCallum, Chief Marketing Officer. Northlich’s Brandstorm group has handled global brand positioning work for…