Jeremy Shepherd is executive vice president, chief marketing officer. Jeremy joined the Executive Leadership Team in 2022.

Jeremy began his Brown‑Forman career in 2005 as commercial manager for Canada and has since held leadership roles in New York City, Louisville, and London. Before becoming chief marketing officer, he led the company’s USA and Canada commercial division as EVP, President, USA & Canada. During this tenure, he pioneered a modern business performance framework and executed Brown‑Forman’s first U.S. distributor Request for Proposal in more than six decades – an important step in strengthening and streamlining the company’s distribution network.  

Prior to leading USA & Canada, Jeremy served as vice president, general manager, for the United Kingdom and Ireland. In that role, he established Brown‑Forman’s own distribution organization in the market, successfully launching it amid COVID-19 lockdowns and significant operational constraints. While in the U.K., he also served on the Board of Directors for the Portman Group, the industry body responsible for self-regulating the responsible consumption and marketing of alcohol.

Before joining Brown‑Forman, Jeremy held marketing and commercial roles with  Coca-Cola Enterprises and Bacardi Canada. He earned a Bachelor of Commerce in marketing from the University of Alberta.

Jeremy resides in Louisville, Kentucky, with his wife and three daughters.